Bloody Beetroots Death Crew 77 are on a planetary electropunk odyssey, leaving an unbridled, ecstatic public in their wake. What are the ingredients of this musical feat? Mix the classical but audacious rigor of Sir Bob Cornelius Rifo with the energy of Tommy Tea and the rhythmic sense of the drummer Battle. A self-sufficient universe where craziness takes the shape of a perpetually changing postmodern opera with an aggravated desire to keep the audience constantly on its toes in countless ways: remixes, collaborations, videos. Sir Bob strikes everywhere, presenting himself to the world wearing the symbolic Venom mask, creating a dark anonymity that feeds his music and the fantasy it generates, causing his rebel clubber image to implode as he unites artistic global talents around a common creative cause. His aim? To provoke multiple cultural explosions in the trail of a music that is at once visceral and seismic. The final proof of his invasion of popular culture are his side projects for Interscope, Electronic Arts, Activision, CBS, Epitaph, Sony, Ministry Of Sound, Universal, Skins, CSI Miami, Entourage, Fast 5, Need For Speed and DJ Hero 2. Since 2007 he has been constantly present in the iTunes Electronic Top 10 chart.